Our People

  • Board of Directors
  • Officers of the Company
  • ENG. HANI NABIH AZIZ BERZI

    ENG. HANI NABIH AZIZ BERZI

    Chairman and Managing Director ,Representing Quantum Invest BV

    Mr. Berzi has 33 years of experience in the food and beverage industry, having started his career in 1986 by joining Tasty Foods Egypt, his family’s snack food business. Mr. Berzi subsequently held the position of Sales and Marketing Vice President at Tasty Foods Egypt, after a sale of a part of its shares to PepsiCo, from 1990 to 1992. Mr. Berzi became a member of the Board of Edita Food Industries in 1996 and became the Managing Director and Chairman of the Board in 2006. Mr. Berzi is also a member of the Board of the Chamber of Food Industries and the Egyptian Centre for Economic Studies and is the Chairman of the Egyptian-Greek Business Council (Egyptian side) and is the Chairman of the Food Export Council. Previously, he was a member of the Boards of a number of companies in the food and beverage industry, including Technopack in 1987, Rotopak in 1989 and Egypt Sack in 1997, and has also served as a Board Member of the Federation of Egyptian Industries. He graduated from Ain Shams University (Cairo, Egypt) with a BSc in Computer and Control Engineering.

  • MR. SAMIR NABIH AZIZ BERZI

    MR. SAMIR NABIH AZIZ BERZI

    Vice Chairman ,Representing Quantum Invest BV

    Mr. Berzi has 36 years of experience in the food and beverage industry, having started his career by joining Tasty Foods Egypt. In 1986, Mr. Berzi founded Berzi Confectionary, which was later acquired by Tasty Foods Egypt. He subsequently held the position of Industrial Operation Vice President at Tasty Foods Egypt after a sale of a part of its shares to PepsiCo. Mr. Berzi has also established a number of companies including Digma Trading, a fast-moving consumer goods distribution company and Edita Food Industries. Mr. Berzi became a member of the Board of Edita Food Industries in 1996. He is also the Chairman of Digma Trading and Edita Confectionary Industries, a member of the American Chamber of Commerce, a member of the Board and shareholder of Le Pacha 1901, a shareholder of Mirage Hotels, which owns the JW Marriott at Mirage City, and a shareholder of Sakkara Tourism Investment, which owns the Mirage City compound in New Cairo. He graduated from Cairo University (Cairo, Egypt) in 1982 with a BA in Commerce.

  • MS. FATMA LOTFY

    MS. FATMA LOTFY

    Board Member ,Representing Quantum Invest BV

    Ms. Lotfy has been a member of Edita’s Board of Directors since 2015, with over 32 years of commercial and investment banking experience under her belt. Since she began her career in the late 1980s, Ms. Lotfy has held senior and key executive positions in a number of renowned international and local banks and sits on the boards of several largescale financial institutions. Since 2015, she has been a board member of Credit Libanais Beirut and is currently the Chairperson of EFG Hermes Finance. Prior to that, Ms. Lotfy was the Deputy Chairperson and Managing Director at Bank Audi Egypt, the First Deputy Chairperson and Managing Director at Alexbank Intesa San Paolo and Managing Director and Board and Executive Committee Member at Al Watany Bank of Egypt (currently NBK Egypt), in addition to several other senior positions at various institutions including the Commercial International Bank (CIB). Ms. Lotfy is also highly engaged in her role as an active corporate citizen through her activities as a member of the Egyptian European Council, the Young Presidents Organization (YPO), the Egyptian British Chamber of Commerce, and the Egyptian American Chamber of Commerce, in addition to being an active member of the Economic Committee of the Women’s National Congress.

  • MR. NORBERT LURZ

    MR. NORBERT LURZ

    Board Member, Representing Kingsway

    Norbert Lurz has more than 31 years of international experience in the consumer goods and consulting sectors. He currently serves as Director at NPL Strategy Advisors Ltd and as External Senior Advisor at McKinsey & Company. Mr. Lurz previously held the roles of Global Division Head for Homecare, CEO and Managing Director for Central Europe, and Senior VP & Global Category Officer at Reckitt Benckiser in addition to a number of roles at Gillette and Procter & Gamble in Germany and the United States. He holds a Diplom-Kaufmann from Tubingen University in Germany as well as a Master of Science in Industrial Management from Stony Brook University in the United States. Mr. Lurz is also a graduate of the General Management Program at the European Centre for Executive Development at INSEAD and the Advanced Management Program at Harvard Business School.

  • MRS. SAHAR EL SALLAB

    MRS. SAHAR EL SALLAB

    Independent Board Member

    Ms. El Sallab worked and trained at Citibank Cairo and Athens before spending 25 years working at Commercial International Bank, where she assumed the roles of Vice Chairman and Managing Director. She was also the Chairperson of Commercial International Capital Holding Company (CI Capital) and is currently chairperson of HitekNOFAL Company and a board member at the National Bank of Egypt. After significant private sector experience, she became the Deputy Minister of Trade and Industry for Development and Investment in Internal Trade in Egypt. Ms. El Sallab has been nominated as one of the 100 Most Powerful Arab Women in 2011 by South African Magazine, CEO, and one of 10 Most Powerful Egyptian Women in 2011 by the Egypt Business Directory. Ms. El Sallab is also the head of Edita’s Audit Committee. She graduated from the American University in Beirut and from the Harvard Kennedy School for Management.

  • MR. HUSSEIN CHOUCRI

    MR. HUSSEIN CHOUCRI

    Independent Board Member

    Mr. Choukri is among the pioneers of Egypt’s investment banking sector. He joined the investment banking department of Morgan Stanley in New York as an Associate in 1980 and acted as Managing Director from 1987 until 1993. In 1993, he became its Advisory Director and served in this capacity until 2007. In 1996, he established HC Securities & Investment, which currently is one of the leading investment banks in the Middle East and North Africa. Mr. Choukri is a board member of a number of associations and reputable companies, including Holding Company for Tourism, Hotels and Cinema and The Egyptian British Business Council (EBBC). Mr. Choukri joined Edita as a Board Member in January 2015. Mr. Choukri is the head of Edita’s Remuneration Committee and is also a member of the Audit Committee. He graduated from Ain Shams University and the American University in Cairo with a degree in Commerce and Management, respectively.

  • MR. MOUNIR FAKHRY ABDEL NOUR

    MR. MOUNIR FAKHRY ABDEL NOUR

    Independent Board Member

    Mr.Mounir Fakhry Abdel Nour is a veteran banker, industrialist and public servant. Mr. Abdel Nour first entered government service in 2011 as Minister of Tourism, a post he held until 2012. He rejoined cabinet as Minister of Trade and Industry in July 2013 and went on to serve as Minister of Trade, Industry and Investment and as Minister of Trade, Industry and SMEs until he left office in September 2015. Prior to entering government, Mr. Abdel Nour was a banker with Banque de l’Union Européenne and American Express. He founded Vitrac, a leading Egyptian maker of jams, juices and syrups, in the 1980s and grew the company into a category-defining player with a dominant market share in Egypt and strong export network. Mr. Abdel Nour led Vitrac’s sale in 2002 to Hero Group, a leading Switzerland-based international consumer foods company. Mr. Abdel Nour was chairman of Hero Middle East from 2004 until 2011. He is currently a board member of GB Auto, Domty and Beltone Financial. His past directorships include service to the Egyptian Exchange (1999 to 2002), the Federation of Egyptian Industries (2004 to 2007), the Egyptian Competition Authority (2005 to 2007), among others. Mr. Abdel Nour holds a BSc in statistics from Cairo University’s School of Economics and Political Science and an MA in economics from the American University in Cairo.

  • MR. HANNY Y. ELMESSIRY

    MR. HANNY Y. ELMESSIRY

    Independent Board Member

    Hanny Elmessiry has over 17 years of experience in the food and beverages industry. From 2012 to 2015 he served as Chief Executive Officer for IFFCO Egypt, North Africa’s largest edible oil and fats refining and processing company. Before that, he acted as Vice President and Managing Director of Golden State Foods Middle East, whose clients include McDonalds, YUM Brands, and Americana. Currently, Elmessiry is a Partner at Global Equity Ventures, a fund investing in projects in the MENA region with a focus on entrepreneurship, franchising, information technology, logistics, and sports tourism. He also serves on the board of several for-profit companies in addition to teaching strategic management at The American University in Cairo. Previously, Elmessiry also acted as Chairman and Chief Executive Officer of Orascom Housing Communities. He also served as Governor of Alexandria, Egypt’s second largest city. In the 1980s and 1990s, Elmessiry lived in California, USA, where he pursued educational opportunities and gained extensive international work experience with a number of companies, including Bank of America and Al Baraka Bancorp California. Upon returning to the Middle East, he worked for several companies, where he was responsible for projects in the areas of private infrastructure, oil & gas, petrochemicals, and international trade.

  • ENG. HANI NABIH AZIZ BERZI

    ENG. HANI NABIH AZIZ BERZI

    Chairman and Managing Director

    Mr. Berzi has 33 years of experience in the food and beverage industry, having started his career in 1986 by joining Tasty Foods Egypt, his family’s snack food business. Mr. Berzi subsequently held the position of Sales and Marketing Vice President at Tasty Foods Egypt, after a sale of a part of its shares to PepsiCo, from 1990 to 1992. Mr. Berzi became a member of the Board of Edita Food Industries in 1996 and became the Managing Director and Chairman of the Board in 2006. Mr. Berzi is also a member of the Board of the Chamber of Food Industries and the Egyptian Centre for Economic Studies and is the Chairman of the Egyptian-Greek Business Council (Egyptian side) and is the Chairman of the Food Export Council. Previously, he was a member of the Boards of a number of companies in the food and beverage industry, including Technopack in 1987, Rotopak in 1989 and Egypt Sack in 1997, and has also served as a Board Member of the Federation of Egyptian Industries. He graduated from Ain Shams University (Cairo, Egypt) with a BSc in Computer and Control Engineering.

  • MR. SAMEH NAGUIB

    MR. SAMEH NAGUIB

    Vice President (Finance) and Chief Financial Officer

    Sameh Naguib joined Edita following his most recent stint as Chief Financial Officer and a member of the Board of Directors of the ASEC Company for Mining, an EGX-listed company better known as ASCOM, which he joined in late 2011. Naguib’s earlier professional track record includes a more than 10-year run with Heineken International, where he held a series of increasingly senior positions in Egypt, Algeria and the Netherlands, including business controller for the group’s activities across 10 countries in the Middle East and Africa. Naguib entered the workforce as an assistant to the Minister of Economy and Foreign Trade in 2000 before joining Al Ahram Beverages Co. in 2001 as a financial analyst prior to that company’s acquisition by Heineken. He worked on the group’s EGP 250 million El Gouna Beverages Group acquisition before going on to become costing manager responsible for both the company’s primary factory and its raw materials plants. He was later promoted to become regional business controller for Africa and the Middle East with responsibilities for 10 countries. After a two-year stint in that role, Naguib was seconded to Heineken’s Algerian subsidiary, where he was finance director from January 2009 until he joined ASCOM as CFO and Board Member in October 2011.

  • MR. ALFRED YOUNAN

    MR. ALFRED YOUNAN

    Vice President Sales and International Markets

    Mr. Younan has 27 years of experience in the FMCG industry and joined Edita Food Industries as National Sales Manager in 2005 before assuming his role as Vice President— Sales and International Business in 2007. Previously, he worked as Business Development and Export Director at Hero Middle East from 2002 to 2005, National Sales and Distribution Director at Al Ahram Beverages (a member of the Heineken group) from 2000 to 2001, Marketing and Sourcing General Manager at Mansour Distribution Company (Distributor of Philip Morris in Egypt) from 1997 to 2000 and the Horn of Africa Representative at Philip Morris from 1994 to 1996. He graduated from Alexandria University (Alexandria, Egypt) in 1992 with a BA in Commerce, and completed the International Marketing Program at INSEAD (Fontainebleau, France) in 1998 and the Executive Development Program at Kellogg School of Management (Chicago, USA) in 2009.

  • MR. MAGED TADROS

    MR. MAGED TADROS

    Vice President Human Resources & Administration

    Mr. Tadros has over 29 years of experience in human resources and joined Edita as Vice President—HR and Administration in 2010. Before joining us, Mr. Tadros was Human Resources Development Manager at Al Ahram Beverages (a member of the Heineken group) from 2006 to 2010 and as an Independent Organisational Development Consultant from 2004 to 2006. Prior to that, he worked as Training and Development Senior Supervisor at Vodafone Egypt from 1998 to 2004. Mr. Tadros is certified as a Human Resources Assessor and Franklin Covey Trainer. He graduated from Helwan University (Cairo, Egypt) in 1986 with a BA in Hotel Management.

  • ENG. MOHAMED EL BAHEY

    ENG. MOHAMED EL BAHEY

    Vice President Supply Chain & Industrial Operations

    Mr. El Bahey has 23 years of experience in the FMCG industry and joined Edita Food Industries as Vice President—Supply Chain in 2012 and later assumed responsibility for Industrial Operations. Previously, Mr. El Bahey was Managing Director and CEO of Kraft Foods Algeria from 2010 to 2012 and Supply Chain and Sale Director at Kraft Foods Egypt from 2004 to 2010. He has also been a member of the Board of Kraft Foods Egypt from 2004 to 2012 and Managing Director of Kraft Foods Distribution Limited from 2006 to 2012. From 1995 to 2004, he worked at Gillette Egypt, as Production Engineer, and later as Value Chain Manager for North Africa and Pakistan at Gillette Egypt, and as Assistant Regional Supply Chain Director at Gillette MEA. He graduated from Ain Shams University in 1995 with a BSc in Engineering (Mechanical Power Section).

  • MR. SHERIF SHAKER

    MR. SHERIF SHAKER

    Director of Internal Audit and Corporate Governance

    Mr. Shaker has 34 years of experience in finance and auditing and joined Edita Food Industries as Financial Manager in 1997 and is now the company’s Senior Internal Audit and Corporate Governance Director. Previously, Mr. Shaker was Financial Manager at Peugeot Egypt from 1993 to 1997, Accounting Supervisor at Hoechst Egypt Pharmaceutical Company from 1991 to 1993 and held various positions at PricewaterhouseCoopers from 1983 to 1991. Mr. Shaker is a Certified Director of the Egyptian Institute of Directors (EIoD). He graduated from Ain Shams University with a BA in Commerce in 1983 and obtained his MBA from the Arab Academy Graduate School of Business (Alexandria, Egypt) in 2009, specialising in Finance, Investment and Banking.

  • MR. PANAGIOTIS PAPADODIMAS

    MR. PANAGIOTIS PAPADODIMAS

    Research and Development Director

    Mr. Papadodimas has 18 years of experience in research and development and joined Edita as Research and Development Director in 2014. Before joining Edita, Mr. Papadodimas was Senior Research and Development Food Developer and Continuous Improvement Coordinator at E.J. Papadopoulos from 2011 to 2014, Research and Development Scientist at General Mills from 2005 to 2009 and Jotis from 2001 to 2005. He graduated from the University of Surrey (Guildford, United Kingdom) in 1998 with a BA in Chemistry and from the University of Reading (Reading, United Kingdom) in 1999 with a MSc in Food Science and Technology. He obtained his MBA from Alba Graduate Business School (Athens, Greece) in 2010.

  • Mr. Ahmed Samy

    Mr. Ahmed Samy

    Vice President Marketing

    Mr. Ahmed Samy has over 16 years of experience in marketing and brand management and currently serves as Edita’s Vice President — Marketing. Mr. Samy joined the company in 2014 as Marketing Manager for the cakes & bakes categories before getting promoted to Group Marketing Director responsible for the entire brand portfolio and finally his current position. Prior to joining Edita, he held a variety of marketing and sales positions, including Marketing & Wholesales Senior Manager at Bavarian Auto Group, the sole importer of BMW and MINI in Egypt, Senior Brand Manager at the Non-Alcoholic Division for Heineken Egypt, Sales and Retail Manager for the Consumer Electronics — Near East Area at Philips and began his career at British American Tobacco where he held a variety of marketing roles. He holds a BSc in Mechanical Engineering from The American University in Cairo with a double specialization in Design & Industrial Engineering.

  • Ms. Menna Shams El Din

    Ms. Menna Shams El Din

    Investor Relations and Business Development Senior Director

    Ms. Shams El Din has over 15 years of experience in corporate strategy, economics and finance and currently serves as Senior Director of Investor Relations & Business Development at Edita. Prior to joining Edita, Ms. Shams El Din served a Vice President of Pharos Asset Management, where she evaluated the company’s investment opportunities while also managing the portfolios of high-net-worth individuals and public institutions. In the past, Ms. Shams El Din has also served as a Research Analyst for Morgan Stanley based in Dubai, UAE, an Economist for EFG Hermes Research based in Cairo and held positions at Vodafone Egypt where she helped develop marketing strategies. She holds a BA in economics and a minor in psychology from The American University in Cairo.